cheryl pearson-mcneil

Cheryl Pearson-McNeil, joined Roland Martin on NewsOne Now to discuss the findings of the Nielsen 2015 African American Consumer Report.

According to a new report by Nielsen titled “The Making of a Multicultural Super Consumer,” “Multicultural consumers are rapidly becoming the core of the U.S. population…

A recent Nielsen research study showed that African Americans purchase more gadgets like iPads, iPhones, etc. than Whites. Roland Martin interviewed Cheryl Pearson-McNeil, VP of Public Affairs and Government Relations at Nielsen. Hear what she said here about Blacks and technology as well as social media sites like Twitter.