Source: David Wolff – Patrick / Getty
Singer/Ambassador Alicia Keys ventures out into the fashion world. Keys linked up with Levi Jeans for women after being recruited to represent the shapely women. According to sources, Levi sales are going down and may be because many women are having trouble fitting into the jeans. They plan to make changes to their jeans by added more stretch with flattering pockets.
“It’s so much better because the stretch is really comfortable,” she said about the new Levi’s jeans. “You don’t have to lie on the bed to get them up. You know, I’m a very shapely woman, and often a lot of fashion does not seem to celebrate a shapely woman. But that courtesy should be present in everything we wear.”
SOURCE: http://singersroom.com/content/2015-07-07/Levis-Tap-Alicia-Keys-to-Help-Sell-Womens-Jeans/
