Richeliue Dennis, CEO of Shea Moisture, talks about the #BreakTheWalls campaign, an initiative that encourages others to challenge the status quo and essentially break the walls of the…

Sundial brand Shea Moisture is breaking down beauty barriers, one beauty product at a time.

National

Fifty-one percent of Black consumers use styling products, compared to 34 percent of U.S. consumers overall. Despite the demand, nearly twenty percent of Black consumers report having trouble finding Black hair care products at retailers.

  Richelieu Dennis, the CEO of Sundial Brands is the man behind Shea Moisture. If you’ve ever used their products, then you know how amazing…