Shea Moisture's #BreakTheWalls Campaign Challenges Status Quo

Richeliue Dennis, CEO of Shea Moisture, talks about the #BreakTheWalls campaign, an initiative that encourages others to challenge the status quo and essentially break the walls of the racial divide that still plagues our communities.

“It’s about inclusivity. It’s about saying we deserve access, we deserve choice. We need more space and our beauty shouldn’t be separate. Let’s take away those walls that separate our beauty that says we only deserve 10 pieces of hair product when the rest of the store has 2000 products,” Dennis said.

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Shea Moisture’s #BreakTheWalls Campaign Challenges Status Quo Of Beauty was originally published on blackamericaweb.com