Xyrena and the family of the late Aaliyah decided to pay homage to the singer. Both parties decided to come up with a tribute fragrance. Aaliyah’s brother Rashad Haughton has been working really hard to make this happen. “It has been wonderful working with Xyrena to create an incredible fragrance that embodies the beauty, mystery, and […]

Khloe Kardashian and Lamar Odom have joined forces to create a fragrance for both men and women. This news comes soon after the announcement that the married couple also scored a reality show of their own. “He’s always wanted a unisex fragrance!,” Khloe recently told E! online about her NBA player hubby. “It took a […]

Lady Gaga is joining the long list of celebrities who have created their own signature fragrance. From Beyonce and Rihanna to Halle and Kim Kardashian, we can take our pick. But we have a feeling Lady Gaga’s won’t be flying off the shelves. According to Fashionista.com, Gaga is requesting that her scent smell like two […]

Behind-the-scenes footage and photos of Beyonce creating her “Heat Rush” perfume have surfaced. You can see her, along with her mother Tina, smelling different scents until she finds one that suits her. We’ve got her final “Heat Rush” ad, as well. Heat Rush will be hitting stores in February of 2011 and is aimed to […]

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BE FRIENDS WITH FIRST LADY ON FACEBOOK OR FOLLOW HER ON TWITTER according to eurweb Beyonce’s commercial for her perfume Heat is a little too hot for officials in the UK. Advertising watchdogs in London have banned daytime airing of the spot for her debut fragrance, saying that it must not be shown until after […]

Fresh off the success of her inaugural fragrance Heat, launched in February to great fanfare, Beyonce Knowles is set to debut another spicy scent this September in the form of Beyonce Heat Ultimate Elixir.

Mary J. Blige will keep her fans smelling fresh with her new fragrance line “My Life.” Blige says she’s always had people asking her what she’s wearing, which prompted her to create her own scent.