l'oreal

Delicia Taylor claims she was left bald after using L’Oreal’s SoftSheen-Carson Optimum Alma Legend No-Mix, No-Lye Relaxer, TMZ writes.

The plaintiffs are seeking $5 million in damages with one woman claiming she was forced to wear a wig after applying Optimum Amla Legend No-Mix, No-Lye Relaxer.

Hair is big business in Africa, and global brands are definitely starting to take notice! Despite limited financial resources, Africans are spending an estimated $7…

Beyoncé Knowles is featured in a new L’Oreal commercial for a foundation system called True Match. In the advertisement, Knowles states, “There’s a story behind my skin. It’s a mosaic of all the faces before it. My only make-up? True Match.” Knowles’ heritage is described in the ad as “African-American, Native American” and “French” as […]

Beyonce and L’Oreal are surely teasing us with all their promos. Here, she is representing the month of August in L’Oreal Paris 2011 calendar. And below, she stars in the cosmetic giants’ latest commercial for their Feria hair color line. See more of her L’Oreal work by clicking the links: Beyonce’s New L’Oreal Lipstick “Colour […]

Beyonce’s newest set of ads for L’Oreal have been released. This time around, she’s showing off her signature red “Colour Riche” lipstick. Though the 74 shades come in everything from bold to nude, Bey’s signature look is No.315. Before this, she was posing in the “Infallible” lip colors. Beyonce Is “Infallible” In New L’Oreal Commercial […]

Love the hustle. Hate the hair.