British supermarket chain Sainsbury featured a display for DVD’s of “12 Years a Slave” and a accompanying mannequin dressed up like the film’s main character, Solomon Northup.
For reasons unknown, an Oxford branch of the supermarket embellished its DVD and Blu-ray stand for Steve McQueen’s film about the horrors of slavery with a mannequin wearing a similar outfit to that of protagonist Solomon Northup.
Looking defiantly summer-ready, the mannequin wears a loose-fitting, holey beige shirt and black trousers, completing the look with a twig in the front pocket.
Backed by spindly branches and standing next to a plaque that shouts ‘NEW’, it wears a tag around its neck bearing the price of the recently-released DVD, suggesting the clothes themselves aren’t for sale, though the juxtaposition is a strange one nonetheless.
A photo of the display was taken by a shopper and swiftly uploaded on Twitter.
A spokesperson for Sainsbury’s said:
“We can only apologise. It’s been taken down from the Heyford Hill store and clearly should never have gone up in the first place.”
From: The Independent
