PR Executive Justine Sacco was headed to Africa Friday night. But before taking off, she foolishly tweeted, “Going to Africa. Hope I don’t get AIDS. Just kidding. I’m white!” By the time she landed, her Twitter, Instagram (which have both been deleted)and voicemail box were flooded. She had no idea she was a trending topic on Twitter for hours, including […]
12/23/13- Roland Martin talks with Marvet Britto, President/CEO of The Britto Agency, about Phil Robertson‘s and Justine Sacco’s public relations failures.
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