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Meghan Markle is starting a new adventure with her lifestyle brand, As Ever. She shared the news on Instagram, saying it’s something she’s truly passionate about. As Ever will focus on the things Meghan loves—like food, gardening, and hosting gatherings. It’s all about finding joy in the little things and making our homes feel special.

The brand won’t sell clothes, but it will bring elegance and purpose into our everyday lives. The official launch is set for Spring 2025, and fans are excited to see what Meghan has in store.

But not everyone is thrilled with the name. Some people noticed that As Ever is already used by a clothing brand in New York and New Jersey. Fans on social media raised questions about whether Meghan did enough research before choosing the name. Some even accused her of trying to take the name from an established business.

Even with some early drama, As Ever is still creating a buzz. People are excited to see how Meghan will share her love for food, entertaining, and living mindfully. While there are challenges ahead, it’s clear that Meghan’s brand is about more than just a name—it’s about creating something special that will inspire us all to find beauty in the everyday.

We’ll have to wait and see how Meghan handles the roadblocks. But one thing is for sure: As Ever is ready to make an impact.

Source: https://www.hollywoodreporter.com/lifestyle/lifestyle-news/meghan-markle-lifestyle-brand-as-ever-same-name-small-business-1236141410/